#FoodLabelFriday: Cheerios Protein vs. Honey Nut Cheerios

Be a savvy shopper and don’t be fooled by marketing ploys!  I have decided that on the first Friday of every month I will compare food products and ingredient lists as a part of a new series-#FoodLabelFriday.  The first comparison I am going to look at will be Cheerios Protein vs. Honey Nut Cheerios.  Cheerios Protein, a product that, despite its name, offers per calorie virtually no more protein than Honey Nut Cheerios, costs more, and has more sugar and sweeteners.  
Both Cheerios have honey flavoring, but to advertise the protein is silly since per serving it only has less than 1 gram (0.8g) more protein compared to Honey Nut Cheerios. Cheerios Protein also has twice as many sweeteners, including molasses, corn syrup and refiner’s syrup which aren’t in Honey Nut.

When reading food labels don’t forget to read the serving size. It’d be easy to think Cheerios Protein looks better if you aren’t taking into consideration the serving size is 1 1/4 cup compared to 3/4 cup.

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About Gina
Gina Consalvo-Hassick, MA, RD, LDN, CDCES, NCC is a registered dietitian and is actively involved in various food and nutrition communities. She has counseled and assessed a wide range of patients and has experience in outpatient, inpatient, and consulting. Areas of specialization include weight management, eating disorders, and wellness nutrition.
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Gina Hassick,

(908) 827-1482

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